Duration
3 days
Overview
This training course is ideal for people who are beginning to work in user experience or have some knowledge of the field. It clarifies what UX professionals do, and need of the UCD.
Outline
Basics of UX
Topics covered
- What is UX and UI
- Learn tips for promoting UX as a competitive advantage
- UX Myths
- UX guidelines
- Design products around people, instead of teaching people how to use products
- What it means to do user experience design what is UCD
- Usability, usefulness, utility, and user experience
- How we measure usability
- Usability and user satisfaction
- Components of Usability
- Return on Investment (ROI)
Methodology and applications
- Visual design ( UI Design) basics
- Gestalt Laws & applications
- Design Activity
- Colour theory
- Typography
- Information Architecture
- What is IA?
- Applications
- Examples
- Methods to perform IA
- Basic applications and reviews
- Touch base on UX Methodology- UCD Process and methods.- Intro
Qualitative and Quantitative Methods and research work
- Surveys
- UTs
- Reviews
- Field studies, site visits, and ethnography to uncover how your product is used "in the wild"
- Focus groups to gather preference data
- A/B testing
What to measure with site analytics
- Content strategy
- Eye tracking costs and benefits
Usability Testing workshop
- How to conduct UTs
- Theory
- Practical
- Dos and Don’ts
Benefits
Institutionalization of UX
- Traditional development processes and UX
- Agile methods and UX
- Creating time for research and iterative design
- Involve developers early
- Cross-platform and transmedia design
- Durability of usability guidelines
- Iterative design and prototyping
Usability review
Heuristic testing
- Expert reviews of UI
- How to find issues based on guidelines
- Basic heuristic guidelines,
- Assignment
- Discussions
Mobile UI (Responsive Design), latest UI design trends
- Responsive design
- Mobile limitations and strengths
- App functionality: Which types of tasks make sense in a mobile app
- Relative advantages and disadvantages of mobile websites vs. mobile apps (hybrid or native)
- Benefits and drawbacks of responsive or adaptive web design vs. mobile-dedicated sites
- Latest Design trends like flat design and material design and its applications.
Wireframe design- Assignment based training on wireframe designs
- Hands-on course about using paper prototyping to improve design and shorten development time
- Receive coaching and feedback from the instructor
- Dynamic course that gets you working so you feel confident to run your own research
- Reduce technology barriers for more creative thinking and discussion
- Promoting inclusivity among team members, reduce arguments
- Engaging a diverse group through rapid creation of interactive designs
- Increase buy-in from stakeholders, business owners, and developers
- Creating wireframes and paper prototypes
- Tools and materials for creating prototypes
- What prototypes look like and the level of detail (fidelity)
- Design elements to include and leave out
- Tips and tricks for creating paper prototypes
- Conducting user research with paper and sketches
- Tips for running your own usability study
- Facilitation techniques to get valuable feedback for better interaction designs
- Roles required for a usability study with paper
- Testing prototypes vs. live products
- User feedback and behavior
- Types of questions to ask
- Scenarios to evaluate
- Fidelity and interactivity level and different stages to answer different questions
- Planning usability studies with paper prototypes
- Setting goals to balance business and user needs
- Iterative testing schedules
- Overcoming objections and common concerns
- Validity of data and user reactions
- Development resources and time
- Elements to evaluate using paper designs
- Navigation and workflow
- Concepts and categories
- Content and labels
- Functionality, missing features
Programme scope, delivery arrangements and suitability are confirmed during enquiry.