Duration
3 days
Overview
The field of User Experience is made up of a broad, ever evolving, set of disciplines whose fundamental aim is to measurably improve the experience we all have when using the products and services we interact with every day Whether you’re new to the UX field, or you’re already doing facets of it and want to grow your skillset to develop your career, this course is for you.
These training days are informal, engaging and involve a mix of teaching, individual exercises, group exercises and Q&A sessions.
This course will cover the basic concepts of user experience, providing proven and practical methods for making your website/ web applications/ mobile applications as user friendly as possible. We'll take you through the key elements of UX from UX research and strategy to recommended UX tools that are used industry wide by our experts. We’ll discuss the most effective ways to identify the needs and goals of your users and will be able to implement techniques and approaches to better meet those needs. By the end of the day you can expect to understand the main principles behind successful user experience and be able to put them into practice straight away.
Module 1- What is UX Design? Fundamentals of UXD and UX Principles
This module will cover all the basics of UX design like Garrett Model the difference between UI and UX and the UX Umbrella, the roles and responsibilities in UXD Teams, ROI Of UX
Module 2- Fundamentals of Visual Design 1. Colour Theory 2. Gestalt Laws
Basic design laws like symmetry, proximity, etc and the colour theory with colour wheel and colour schemes, branding guidelines, Visual Ergonomics
Module 5-User Research Methodology
Data gathering methods, focus group, interviews, Contextual Interviews, Types of Users, their requirements, needs and persona, scenario
Module 6- UX Reviews and Heuristic Evaluations
Heuristic Usability guidelines, Reviews of existing applications with recommendations, how to conduct reviews would be covered in detail with examples.
Module 7- Usability Testing
How to conduct usability tests and write reports, videos to showcase details of testing, how to conduct what to record etc
Module 8 -Wireframing and conceptualization and Interaction design Design Strategy, Laws of interaction design like fits law
How to create wireframes using paper prototyping or prototyping tools like Axure
Module 9- Accessibility
Accessibility guidelines, statistics of different disabilities and how to make the designs accessible for all kind of users
Day 1
UI and UX overview
- UX Vs UI design – What is it and why UX?
- Information architecture – Activities like card sort would be conducted
- Visual design – Colour theory basics, gestalt principles and branding activity would be conducted, Visual Ergonomics
- Wireframe design- Hands on wireframe design for one application
- Interaction design laws and applications
Design Thinking Activities Introduction to the UX process
- Discover, define, design, develop, deliver
- Waterfall vs agile – Design sprint
- User needs vs business needs
- Heuristic evaluation
- Cognitive Walkthrough
Day 2
User research methods
- Quantitative vs qualitative
- Data Gathering methods – CI, FGD, Interviews, Surveys etc
- Persona Scenario, task analysis
- Empathy Maps
- How to analyse your findings to generate insights
Business research methods
- Stakeholder interviews
- Workshops and Co-creation sessions
- Design Strategy
UX tools and deliverables
- Expert reviews – how to conduct a review activity based demo
- Competitor benchmarking
- Personas- how to create persona and scenario examples.
- Storyboards
- Journey maps
- Sitemaps
- Sketches
- Wireframes
- Prototypes
Day 3
Measurements and Evaluation techniques and Applications Usability testing
- Lab, remote
- Moderated and un-moderated
- Methodology and Process
- Practical and sample videos
Latest Design trends across platforms.
- Accessibility standards
- Latest Design Styles and Trends
- Mobile UX
- Responsive design
- PET in design
Programme scope, delivery arrangements and suitability are confirmed during enquiry.