Duration
2 days
Overview
Digital Customer Experience Management workshop aims to provide participants with the latest knowledge and understanding required to support, manage and lead digital customer experience initiatives within their organization. In this two-day program, the workshop will equip the managers with the ability to support an organisation progress by preparing them to move towards a digital business model. The main focus of the workshop:
- Digital readiness (Pre-requisite and Skillsets of Leader)
- Business service design (Roadmap and Business need)
- Building Relationship
- Creating the Customer Experience (Environment for Change)
Learning Objective
- Discover a comprehensive CX management aligned with company’s overall business strategy.
- Pre-requisite for effective Digital Customer Experience.
- The capability of Improvement Program
- Understand the 7 digital imperatives and key steps to digital business
- Observes and engage customers based on design thinking approach
- How to establish a clear framework of roles, skills and activities through which leaders can support and sustain the change process
Target Audience
This qualification is aimed at individuals who recognize the need for and promote Digital Customer Experience Initiatives as part of wider change initiatives within their organization.
Some roles which may benefit from this knowledge include:
- Managers/Consultants working to deliver strategic objectives
- Programme and Project Managers
- Product Managers
- IT and Business professionals (middle and senior level)
Programme scope, delivery arrangements and suitability are confirmed during enquiry.