Duration
5 days
Prerequisites
- Essential
- Basic business knowledge of CRM processes and concepts
- Recommended
- Knowledge of SAP ERP sales business processes; for example:
- TSCM60 Order Fulfillment I or
- SCM600 Business Processes in Sales Order Management
Course Content
- Overview of the SAP CRM application:
- Fundamentals and architecture
- Overview of key areas (Marketing, Web Channel, Channel Management, Sales, Interaction Center, Service, Field Applications, Analytics, Implementation & Operation)
- Customizing fundamentals for CRM - CRM basic data:
- Account Management
- Organizational model
- Product master
- Customizing settings for each object
This is a version-specific reference outline. Confirm the current syllabus and delivery arrangements with EIEIO.