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EIEIO / AUTOMATION & EMERGING TECHNOLOGY

9U05G - IBM Campaign 9.x Administration

Course outline

2 days

Duration

2 days

Overview

This course presents a comprehensive view of IBM Campaign's administrative and management tasks, including topics on IBM Campaign architecture, security, configuration, performance, and reports.

You should have taken:

  • Building Campaigns (9U010) or equivalent

Key topics

IBM Campaign Architecture

  • How Campaign Works
  • IBM EMM Marketing Suite Architecture
  • IBM EMM Suite - Marketing View
  • Security Architecture
  • Storage Architecture

IBM Marketing Platform Configuration

  • The IBM EMM Marketing Platform and its Functional Components
  • Centralized Configuration
  • Platform Configuration Properties
  • IBM Scheduler
  • Dashboards
  • Rebranding and User Interface Customization
  • Security
  • Security Overview
  • Security Roles
  • Users and Groups
  • Global Security Policy'
  • Permissions
  • Resolving Security Permissions
  • Database Security and Flowchart Access
  • Integration with Access Control Systems

IBM Campaign - Specific Configuration

  • Audience Levels
  • Customer Database Data Source
  • User Tables and Table Mapping

Programme scope, delivery arrangements and suitability are confirmed during enquiry.